How to Prevent Cheating and Ensure Fair Play

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Cheating in online contests can be as pesky as a summer mosquito, potentially causing damage to your brand’s reputation and alienating genuine participants. Here's how you can keep your giveaway fair and square:

Implement Robust Entry Rules
Set clear and detailed rules for participation. Specify entry methods, eligibility criteria, and how winners will be selected. Transparency is key to avoiding misunderstandings and disputes.

Use Technology Wisely
Utilize contest management platforms that offer fraud detection features. These can help identify suspicious behavior, such as multiple entries from the same IP address or automated bot entries. ShortStack specific database by industry does a great job of offering several different bot and fraudulent entry prevention options to fit with your contest’s interface.

Monitor the Contest
Keep a close eye on the contest as it progresses. Regularly check entries for compliance with the rules and be prepared to disqualify those who attempt to cheat. It’s a good idea to include a clause in your terms and conditions to reserve the right to disqualify anyone even suspected of cheating. Also, when using votes to select a winner, think about including a secondary form of winner selection (such as a panel of judges) to circumvent anyone using fraudulent votes to win.